LATYNEX
Services

A CRM that links buyers, sellers and properties, not just contacts

Buyer requirements matched against live listings, viewings and follow-up tracked per property, and ownership that doesn't disappear when a deal moves between people.

Direct LATYNEX delivery

Direct answer

A real estate agency's CRM needs three linked record types — buyers, sellers, properties — not one contact list. A generic pipeline setup treats every enquiry the same way, which is why buyer requirements end up matched to listings by memory rather than by the system. Implementation means building the structure so a buyer's requirements, a property's status, and a seller's instruction all stay connected and current.

What this covers

  • Buyer records with requirements (budget, area, type) that can be matched against live listings
  • Property records with status (available, under offer, sold/let) kept current
  • Viewing scheduling and follow-up tracked per property, not lost in a shared inbox
  • Ownership rules so a deal doesn't lose its owner when it moves between agents
  • Forms and portal enquiries connected, so leads arrive as complete records

Agency, not property management

This page is about the sales/letting pipeline — buyers, sellers, viewings, offers. Ongoing tenant and maintenance workflows after a letting is placed are a different problem; see Internal Tools for Property Management Companies for that side.

Limits

We do not claim a ready-made connector for any specific property portal (Rightmove, Zoopla, Property Finder or similar) — integrations are scoped per project, and we say during scoping what's realistic. This does not include a public-facing property search website; that's a separate, related project.

How it works

  1. 1

    Inspect

    We look at what you actually have today — accounts, roles, tools, data, who uses what — read-only where the system allows it, before anyone proposes changing anything.

  2. 2

    Understand the current setup

    What works, what is duplicated, what is unowned, and where work leaks between tools. You get this in writing, in plain language.

  3. 3

    Implementation plan

    A scoped plan with clear boundaries: what gets configured, what stays as is, what is deliberately left out, and what needs a decision from you first. Scope and price are agreed in writing before configuration starts.

  4. 4

    Configure

    The plan is carried out inside your own accounts, through access you grant and can withdraw. Changes that touch people, money or customer data wait for your explicit approval.

  5. 5

    Handoff

    Documentation of what was set up and why, a short walkthrough for the people who will run it, and a clear line on what is yours to operate from now on.

Who you would be working with

Company · Who you would be working with
LATYNEX Digital is a service line of Latynex Trade OÜ, a company registered in Estonia (EU). Contact: info@latynexdigital.com.
How we work · Delivery
Remote, in English, with the person who would run the project. No local office is implied in any market.
How we work · Commercial terms
One scope and one price, agreed in writing before work starts. Your accounts, code and domain stay yours; any access we use is granted by you and can be withdrawn.

There are no client case studies on this page, and none are implied. What LATYNEX has built and runs itself is on the portfolio, each system labelled by stage. Published prices are on the pricing page; anything not listed there is scoped and quoted after review.

Questions

Do you integrate with property portals?+

Integrations are scoped per project. We do not claim a ready-made connector for any specific portal; we say during scoping what's realistic.

Which CRM do you implement this on?+

HubSpot or Pipedrive. We do not resell either and do not claim partner status with any CRM vendor.

Is this for property management too?+

No — this page is the sales/letting pipeline. Ongoing tenant and maintenance workflows are Internal Tools for Property Management Companies, a related but separate scope.

How are you invoiced, and in what currency?+

In EUR, by Latynex Trade OÜ, a company registered in Estonia (EU). We do not give tax advice.

See CRM & Sales Workflow Implementation
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