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LATYNEX
In-house product — not external client workAI product / embeddable assistant

AI Front-Office — AI Lead Qualification & Customer Engagement

An embeddable AI assistant that qualifies customer enquiries in conversation and hands the team a structured brief.

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View ProductThe AI Front Office service page on this site.
AI Front-Office case study: embeddable AI assistant widget and structured enquiry brief

Business challenge

The problem it solves

Service businesses lose enquiries when visitors face long forms or wait for a reply, and staff receive unstructured messages that need follow-up questions before anyone can quote.

Solution

What LATYNEX Digital built

A conversational front office that qualifies the request in the visitor's own words, confirms the captured details with the visitor and delivers a structured brief, with the business-specific logic isolated in vertical packs and company configuration.

Key capabilities

What is in it

What we built

  • Embeddable chat widget and explained demo landing page
  • Conversation engine with structured model output and guards
  • Vertical packs: car rental, corporate services, kitchens and furniture
  • Review card the visitor confirms before sending
  • Manager brief and next-action summary
  • Demo invitations with expiry
  • Graceful fallback when the model is unavailable
  • Responsive layout verified at 375 px

Capabilities in the code

  • Per-vertical prompts, fields and languages
  • Structured JSON output with value-shape and safety guards
  • Layered configuration: core, vertical, market pack, company
  • Offline test contour with a mock model and browser tests
  • Loopback-only server binding behind a reverse proxy

Product showcase

The product, screen by screen

AI Front-Office conversation in three steps from enquiry to team handoff
From conversation to team handoff
AI Front-Office conversation flow on three phone screens
The same flow on mobile
Two AI Front-Office configurations: car rental and corporate services
Configured per business
AI Front-Office widget embedded on a demo page
Embeddable assistant on a demo page

Conversation visuals replay recorded model replies from a local test build, using generic demo configurations only.

How it works

From input to outcome

  1. 01

    The visitor describes a need

    In the chat widget, in their own words.

  2. 02

    The assistant asks the right questions

    It collects the relevant details step by step and captures them into structured fields.

  3. 03

    The visitor confirms

    A review card shows what was captured; the visitor confirms or changes it before sending.

  4. 04

    The team gets a brief

    A structured enquiry with a suggested next action reaches the team.

Technical approach

How it is engineered

A TypeScript Node.js service with an Express API and SQLite storage, using Google Gemini through the official SDK. A mode switch separates production, live-test and free stub modes, and the stub mode refuses any non-local endpoint. Browser tests run the real widget against a mock model server; recorded model responses are replayed as fixtures so behaviour can be regression-tested without model cost.

Status and limits

What this page does and does not claim

  • A text-chat assistant. It is not a phone or voice product.
  • Three verticals are configured (car rental, corporate services, kitchens and furniture).
  • No conversion, revenue or response-time figures are claimed.

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