Custom build vs. connecting to an existing platform
For standard product catalogues, integrating with an established platform (Shopify or similar) is often faster and cheaper than a fully custom storefront — a custom build earns its cost when your sales flow, pricing logic or qualification needs are genuinely non-standard.
Where AI genuinely helps: high-ticket qualification
For higher-priced items where a buyer needs guidance before purchasing, an AI product assistant that asks qualifying questions before recommending a product functions similarly to AI Lead Qualification — genuinely useful there, less relevant for low-consideration, high-volume commodity purchases.
What happens next
- 01
We talk through what you need
The problem, the people who will use it and what runs it today.
- 02
We write the scope
What is built first, what is deliberately left out and what needs a decision from you.
- 03
Price agreed in writing
One price for that scope, approved by you before any work starts.
- 04
We build in stages you can review
You see working software along the way, not a reveal at the end.
- 05
Test, hand over, document
Your code, your accounts and your domain, with documentation that lets someone else run it.
Who you would be working with
- Company · Who you would be working with
- LATYNEX Digital is a service line of Latynex Trade OÜ, a company registered in Estonia (EU). Contact: info@latynexdigital.com.
- How we work · Delivery
- Remote, in English, with the person who would run the project. No local office is implied in any market.
- How we work · Commercial terms
- One scope and one price, agreed in writing before work starts. Your accounts, code and domain stay yours; any access we use is granted by you and can be withdrawn.
There are no client case studies on this page, and none are implied. What LATYNEX has built and runs itself is on the portfolio, each system labelled by stage. Published prices are on the pricing page; anything not listed there is scoped and quoted after review.
Questions
Should we build custom or use Shopify?+
For a standard catalogue, an established platform is usually faster and cheaper — custom is justified when your actual sales logic is genuinely non-standard.
Do you handle payment processing custom-built?+
No — checkout integrates with a compliant established processor, same principle as our approach to Marketplace Development.
Can you add AI to an existing Shopify (or similar) store?+
Yes — an AI product assistant or qualification layer can often be added on top of an existing platform rather than requiring a full custom rebuild.